How can a chief learning officer hope to make informed judgments in this continually expanding networked environment that’s flowing ever faster, spreading power among its members and producing outsized impacts in unpredictable ways? What to do?
One cherished industrial age concept that is proving particularly difficult to let go of is return on investment (ROI). But like Pontiacs and Oldsmobiles, old-school ROI’s day in the sun is waning. In an environment of continuous flow and interaction, there’s a need to consider an emerging metric: return on investment in interaction (ROII). The working definition of ROII is the observable development of capacity and capability to create economic values out of intangibles.
Consultants and smart-aleck MBAs will tell you if you want to sell a big project internally, you’ve got to talk ROI. It’s the language senior managers understand. Being fluent in ROI talk addresses the “hard” tangible returns stemming from an investment in a specific project or capacity. It is supposedly the secret handshake that gets you to the inner circle of those who control budget dollars.
Let’s look at what ROI was, how it needs to be changed and how to recapture its original intent in the network era, in which continuous learning and knowledge work are becoming inseparable. As Steven Forth of the LeveragePoint division of the Monitor Group puts it, “Too many people who talk about the ROI of learning are focused on being precisely wrong rather than directionally correct.”
首席學習官希望做出明智的判斷，在這個不斷擴大的網絡環境中的流動越來越快，傳播其成員之間的權力和生產公司過高的影響之下，不可預知的方式？怎麼辦？
工業時代的一個珍貴的概念，證明特別困難的放開是投資回報率（ROI）。但是，像龐蒂亞克和奧茲莫比爾，老學校的投資回報率的一天，太陽正在減弱。的環境中連續流動和互動，有一個需要考慮的新興指標：投資回報的相互作用（ROII）。工作定義ROII是觀察能力和發展能力，創造出經濟價值的無形資產。
顧問和智能aleck MBA畢業生會告訴你，如果你想出售一個大項目內部，你要談的投資回報率。這是語言的高級管理人員了解。作為回報流利的談話解決了“硬”有形的回報從投資產生在特定的項目或能力。這被認為是美國秘密的握手方式，可讓您的內圈那些誰控制預算美元。
讓我們看一下投資回報率，如何需要改變，以及如何奪回其原意在網絡時代，在不斷學習和知識的工作正變得密不可分。由於史蒂芬來回LeveragePoint分工Monitor集團所說的那樣，“有太多的人談論誰的投資回報率學習的重點是被完全錯誤的，而不是正確的定向。”
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